Sustainability
We believe responsible tourism is a better way to see the world. Not only do you get a more authentic experience, but your holiday benefits local people and the environment.
What is responsible tourism?
Responsible tourism can apply to any type of holiday, from a luxury beach villa to a volunteering project. Responsible tourism simply means holidays that care about local communities and culture as well as wildlife conservation and the environment.
Responsible travel is a new way of travelling for those who've had enough of mass tourism. It's about respecting and benefiting local people and the environment – but it's about far more than that.
If you travel for relaxation, fulfilment, discovery, and adventure and to learn – rather than simply to tick off 'places and things' – then responsible travel is for you.
Responsible travel suits life's curious adventurers and enthusiasts.
Flying and global warming
Most of things that we do in our lives contribute to carbon dioxide emissions and global warming. Air travel - although currently a relatively small contributor (less than 5%) - is the fastest growing source of CO2 emissions. We must all take action to reduce our CO2 emissions across our entire lives, and this includes accepting that we must fly significantly less than we do now. When we do fly on holiday its even more important than our holiday is a responsible one.
Getting more out of your holiday
Responsible travel is about bringing you closer to local cultures and environments by involving local people in tourism. It's about doing this in a fair way that helps ensure that they will give you an even warmer welcome. For example, a local guide from the destination will open your eyes to their cultures and ways of life far better than an expat guide could ever do – they will also earn a much needed income from you.
The responsible traveller prefers smaller groups, and to meet some local people (as well as fellow travellers) rather than be surrounded by 1000's of people from back home. They don't like being herded about in a large crowd like nameless faces and understand that travelling in smaller groups makes local people and cultures more accessible.
The responsible travellers want to get a little bit more out of their travels, and to give a little bit back to the special places and people that they encounter. They want deeper and more real travel experiences. The responsible traveller values authenticity – experiences integral to local people's traditions, cultures and rituals - rather than those created for tourism, or those whose existing meanings and uses have become lost as they have been packaged up for tourism. No more 'Greek nights' in resorts with the only Greek people there to serve food please!
At the same time the responsible traveller understands that some cultural experiences are best kept private, and that their visit would be an intrusion. They believe that travelling with respect earns them respect.
Rediscovering nature
Responsible travel is about re-discovering how to experience nature and to be in it, feeling it, smelling it and learning about it rather than just looking at it. Through this they replenish their souls. They would rather get out on foot than sit in a big bus, and are determined to leave no physical evidence of their visit but their footprints.
The responsible traveller understands local peoples relationship with environments, and that income from tourism can be a powerful incentive for conservation. The responsible traveller values diversity – diversity of people, cultures and environments.
They believe that they can grow as individuals through these experiences, and that their trip can make a positive contribution towards conserving global diversity.
Above all else the responsible traveller wants to cut loose and experience their world. The experienced responsible traveller knows how difficult it can be to do the right thing – and is humble and learns from their mistakes. Whether they travel independently, or through a leading responsible travel operator, the responsible traveller makes and experiences a difference.
Interested?
what we do & what we believe
Responsible tourism is at the core of our business and in everything we do, from choosing which holidays should feature on the site to recycling in our office.
our responsible tourism campaigns
inspiringafrica.com is a business with ambitions to change tourism for the long-term benefit of local people, tourists, the environment and the tourism industry. Part of our commitment is to screen and market responsible holidays. The other part of our commitment is to campaign for change in the tourism industry. We are not claiming to be perfect by any means but we do believe we have a voice in the tourism industry and should use it!